Apple may be planning to use its annual September media event to unveil the iPhone 5, according to a Digital Daily report.
Increasingly, I’m hearing speculation about the company possibly commandeering its annual September media event to launch the device instead. Which seems plausible. Buzz-wise, the iPod has been subsumed by the iPhone… So why not spice things up by throwing the iPhone into the mix? Doing so would not only give Apple a few more months to prep the device and the services rumored to launch alongside it, it would re-energize one of the company’s most important annual events and introduce the iPhone 5 right as we head into the busy holiday shopping season.
Digital Daily also points to an Avian Securities investor note that corroborates reports of a later iPhone 5 release.
“Conversations with yet another key component supplier indicates that production for iPhone 5 will begin in September,” Avian’s analysts said in a note. “This is consistent with Avian findings in the supply chain in recent months and we believe the consensus view is moving towards this scenario.”